AETHER

Our world is composed of the four elements – earth, air, fire, water. A balance of all four elements is important for maintaining physical and mental well-being. However, without ‘Aether’, the fifth element, life cannot be created and maintained because there is no ‘spirit’ present. We should all aim to embody Aether by accepting that we are divine, unique and special.

 

Our team name is Aether and our slogan is ‘Be in your Element.’ Our product is a range of necklaces with beads representing each element. They would come packaged with cards detailing their symbolism and ways we can act to help preserve the beneficial symbiotic mutalistilsm we have with our environment. We also believe that the use of beads/ stones rather than obvious symbols allows for flexibility for their use as accessories and for the customers to define their own connection to nature. When wearing these necklaces, each element serves as a key reminder to feel or act in a certain way whether that is to be empowered, reflective, courageous or independent. 

​

One thing we have achieved is agreeing on an idea,  working day by day to perfect and refine our product as well as ethos in hopes of becoming a company that upholds integrity and credibility. 

​

Despite the current restrictions that we are facing along with being a populous team, we are proud that we are able to overcome these measures, finding innovative ways to collaborate and achieve our goals. We are incredibly lucky that every member of the team has persevered, taking responsibility in their roles, creating the empowering ‘spirit’ of Aether.